TSX -10.79 to 
12,542.13(CP)  amid a mixed bag of quarterly financial reports and 
signs that Canada's private sector added jobs last month even as the overall 
unemployment rate rose in June to 7.2%. A double-dose of economic news was 
released in Canada, potentially indicating that the economy wasn't faring at a 
pace that some have come to expect. Statistics Canada reported a net loss of 
39,400 last month, with public sector workers and youth taking on the biggest 
share of the losses. On a positive note, however, Canada's private sector 
employers added 31,400 jobs.
DOW -72.81 to 15,425.51 
  An onslaught of positive economic data from China was not enough to lift the 
markets, as figures showed that Chinese inflation in July was steady at an 
annual rate of 2.7 per cent. . Chinese industrial production also rose 9.7 per 
cent in the year to June, ahead of expectations for a nine per cent increase and 
retail sales grew 13.2 per cent in July from a year earlier
Dollar +.28c to 97.14c US   
Oil -$2.57 to $105.97   
  
Gold +$2.20 to $1,312.90US
  
Canadian 5 year bond yields markets -.02 to 1.76 
The spread (obtained by subtracting the bond yield above 
from the industry average 5 yr rate published mortgage rate of 
3.59)  is slightly below the 
profit range at 1.83.  If the increase in bond yield continues upward, the 
spread shrinks, which could prompt interest rates to rise. The range for 
investor desired profitability is currently in the region 
of 1.90 and 2.10
Want to improve your presentation skills? 
Maria Elena Duron The Globe and Mail Published Wednesday, Jul. 10 2013,
Knowing how to deliver a good presentation is an important skill for 
everyone, whether they’re still students or the leaders of an organization. The 
knowledge that an individual possesses doesn’t make a difference if they don’t 
know how to convey those thoughts concisely. If you are a small business owner, 
having a superior product is likewise not a guarantee that your business will 
sell loads of it and be successful if you don’t know how to present the product 
in a way that will convince your audience to purchase it.
An individual’s success is directly related to their ability to influence 
others, because having good presentation skills captures the interest of the 
audience and eventually transforms their view to your point of view. The skill 
to speak effectively is crucial to building a brand and to the success of the 
business. If you are someone who is very knowledgeable about your field of work 
and you have the ability to share that knowledge effectively, people will look 
to you as an expert in that field. This in turn, will help you in your word of 
mouth marketing strategy for the brand because people will not only rely on your 
products, they’ll also look for advice and recommendations.
But not everyone has the gift of gab. In fact, a lot of people dread speaking 
or presenting in public. This doesn’t mean that this skill can’t be learned. 
With this in mind, here are some of the tips that will get you comfortable when 
speaking in public so you have a positive impact on others.
Public speaking tips
Your presentation skills are greatly influenced by the efforts you put into 
preparation. Start with choosing the right clothes to wear. Dressing is very 
important in creating an impression to the audience. Aim for a decent and 
professional look; it makes you more comfortable and confident, aspects that 
will be reflected to the audience who will focus more on what you have to say 
rather than your clothes and appearance. Prepare visual aids, handouts, posters, 
and other helpful material to aid your oral presentation. Not everyone in your 
audience will concentrate for the full length of the presentation, so these aids 
come in handy to pique their attention.
Prepare a speech beforehand. Thoughts are scrambled and words are hard to put 
together if you choose to do things on the fly. A readily prepared speech gives 
you pointers to base the presentation on, and also conveys an organized flow of 
thought and ideas. Don’t forget to practice it, too!
Have a clear message. It is essential that you know the purpose and 
objectives of the message.
Be clear and concise in your delivery. Again, the audience will likely shift 
their attention to something else if you start rambling on about a particular 
highlight. Keep it at most three points per topic, to keep from burdening the 
audience with too much information. Further explanations to particular topics 
can be supplemented by printed handouts and booklets.
Deliver your message effectively. It is very important to know how to express 
your message to your audience. Avoid using words or phrases that are unfamiliar 
with your audience, or that may be deemed as technical/jargon. Be conscious of 
the tone of your voice as it will set the mood. It helps to share stories, 
quotes, and anecdotes that your audience can identify with. Doing this increases 
the engagement levels with the audience, and makes them more receptive to the 
presentation.
At the end, interact with them by asking questions or feedback about what 
you have just presented.
Public speaking, though not easy at first, is a very important tool to keep 
in your word of mouth marketing arsenal. It provides you with a clear path to 
the audience’s mind, so you have to be on your A-game before, during, and after 
the presentation. Keep these tips in mind and you’re sure to pull off a great 
public presentation.
 
 
 
No comments:
Post a Comment